Advance Reader Copies : trouver et guider ses premiers lecteurs
Pourquoi préparer des advance reader copies ? Une advance reader copy, ou ARC, est une version anticipée d’un livre envoyée à des lecteurs avant sa publication. Elle peut...
Writing the book is only half the job: readers still have to find it. Author Marketing Ideas gathers practical advice for self-published and small press authors, from launch plans and reader reviews to social media and working with a marketing agency in London or elsewhere.
Each article focuses on tactics that fit a modest budget and a writer's schedule.