Build a Strategic Book Launch Roadmap Before Release Day
A book launch plan should begin with a clear business objective, not with a list of promotional tasks. Decide what success means for this release: reaching a sales target, building...
Writing the book is only half the job: readers still have to find it. Author Marketing Ideas gathers practical advice for self-published and small press authors, from launch plans and reader reviews to social media and working with a marketing agency in London or elsewhere.
Each article focuses on tactics that fit a modest budget and a writer's schedule.